iPhone, the coolest phone on the planet, the super brand of this world is set to launch iPhone in this midnight. Apple has tied up with two operator’s in India, everybody knows Airtel & Vodafone, Apple unlike in most countries where the company has stuck to choosing only one operator for the sales.
The two companies will be the first in the country to have a midnight launch of a tech product. The concept of a midnight launch did not exist in India until now, as authorities do not allow stores to remain open until midnight.
iPhone lovers will have their favourite toy at midnight on August 22. To celebrate the launch, both service providers, Airtel and Vodafone, will keep their select stores in key metros open well past midnight. The companies have taken special permission for the same.
Airtel will open three store in national capital region of Delhi (read Gurgaon), Mumbai and Bangalore. Airtel brand shop in Sahara Mall, Gurgaon. The company claimed that over 2 lakh prospective buyers had registered on its website for an iPhone. What it did not mention was the fact that it was before iPhone prices for India had been announced. At Rs 31,000 for the 8GB model, many a prospective customers may simply choose not to buy an iPhone.
Both, Airtel and Vodafone, expect a huge rush to have their hands on the amazing phone, queue up to buy the iPhone at a price more than four times that in the US.
As reported by Indiatimes Infotech, Essar Vodafone had, on Wednesday text messaged its pre-registered customers that it would start selling the 8GB iPhone at Rs 31,000 and the 16GB model at Rs 36,100.
Bharti Airtel, too, intimated its prospective buyers by mail on Thursday that the company would sell iPhones at exactly the same price as Essar Vodafone.
Whether the iPhone mania results in snaking queues and genuine customers camping outside, remains to be seen.
[ Times of India & Economic Times ]
